PROJECT

Purina Clinical Handbook Series

 

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CLIENT GOAL

Supply Practical References and Assure Reliability of Information

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Scientific Communications

WE INNOVATE AND EDUCATE
 

Innovation. Education. Appreciation. One factor is essential to each: communication. Gloyd Group specializes in bridging between your advanced scientific information and veterinary audiences at all levels. We understand that busy veterinary professionals need supremely accurate, quick-to-process, visually friendly products regardless of the complexity of data. Our inventive approaches consider every available medium, “soup to nuts.” We’re professional communicators who collectively represent decades of originality in print, electronic, digital, and online media and can engage that experience for you.

As veterinary medical knowledge increases and the information highway gets longer and wider, we expand our capabilities to match.

Gloyd Group helps deliver in-depth information by ...

  • Drawing on the group’s extensive knowledge of print, state-of-the-art electronic media, and digital and online distribution
  • Understanding who composes the audiences and how to reach them
  • Tapping all available media and selecting the elements that best fit your communication goals
  • Offering accurate, highest quality products for immediate and extended use

Symposia/Proceedings

What Gloyd Group does:

  • Topic and author/speaker selection
  • Manuscript management
  • Editing
  • Design
  • Production
  • Distribution

Roundtables and Panels

What Gloyd Group does:

  • Participant selection/ recommendation
  • Moderate the meeting
  • Contract to record the discussion
  • Arrange for a transcript
  • Create and edit a manuscript
  • Prepare a design
  • Produce a print/electronic follow-up publication

Scientific Writing and Editing

What Gloyd Group does:

  • Develop true scientific content
  • Edit at a highly skilled, accurate, reliable level
  • Produce professional-grade content via on-staff veterinarians
  • Transform raw data into manuscripts, manuals, slides, first-to-know materials, and journal articles
  • Design effective visuals to accompany/illustrate data

Scientific Illustration and Graphic Design

What Gloyd Group does:

  • Create appealing, reader-friendly designs and layouts
  • Transform rough concepts into print-quality visuals
  • Deliver brilliant medical illustration, with a keen understanding of our end users
  • Make available fine art through several of our design staff

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